The Department for Community Development and Religion (DFCDR) will be working closely with media houses to make information accessible to those out in rural PNG.
The department believes media plays an important role in public advocacy and awareness, allows discussions, identifies, evaluates, and makes and breaks mindsets of people.
Today, the department will launch its media and communication strategy.
This strategy is seen as an important step to forming alignment with all media houses and to give direction as to how it anticipates communication for development through the department for community development and religion.
This is the direction under its endorsed theme, 2018 – The year of Implementation.
DFCDR will see a lot of projects and programs implemented throughout the country starting with seven selected pilot provinces’ to roll out the Community Protection and Empowerment Centres (CPEC).
Media’s role is to push this message out.